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內容簡介
Introduce your students to the exciting, challenging, and demanding world of resort management and arm them with industry-tested techniques for attracting travelers and meeting the expectations of resort guests.
Students will explore:
.how changes in global economics impact the resort industry
.the social, economic, and environmental issues involved in resort planning
.how the many jobs at a resort work together to create a positive guest experience
本書為學生介紹充滿趣味及挑戰性的度假村管理,並善用工業級的科技來吸引旅客並達到度假村遊客的期望。
學生將瞭解:
全球經濟變動如何影響度假產業
社會、經濟與環境議題相關討論,包括度假村規劃
度假村中的分工如何合作以創造積極的顧客服務
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